Bablo

Bablo is a new baby lounger brand created with the modern family in mind and meant to blend seamlessly into your home as a non-intrusive support aid, ready and waiting to give you an extra hand.

With the vision of expanding their product range in the future, it was essential to create a brand that could continuously evolve and not be defined by a singular product. Responsibly sourced with ethically made fabrics and materials, the care and love crafted into each one of their products became the heart of the brand.

The Bablo logomark was based around the strong, intimate bond formed between parent and child. To represent this, Miriam incorporated a mammal that forms this same connection with their child - the elephant. The monoline mark comes together to simultaneously form the head of an elephant, a heart, and a “B.”